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Desire, Designum, Design
This conference, held at the Universidade de Aveiro in Portugal,
followed the success of the European Academy of Design's three
previous international conferences.
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Globalisation and the trends in communication technologies is
changing the way people and organisations think and act. Design
and designers contribute to the changing environment, in the
ways in which they interpret and translate the material world.
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Design operates at both global, regional and local levels, at
strategic and operational levels, in personal, social and
environmental contexts. This conference was about setting the

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agenda for design research, for reflecting on design and design
research now and in the future.
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The themes for the conferences covered:

• the influencing and mediating nature of design between the
  user and society
• design as a strategic tool for groups, organisations,
  governments, education
• designs responsibility ethically, socially, etc.
• practice centred design research